Emergency Planning and Response
Rapid and comprehensive situational information is vital for rapid, joined-up response on disruptive events and disasters.
It has been proven that people tend to share remarkable events directly on social media. Often before emergency services are alerted. It is precisely this up-to-date information before, during and after the incident that provides invaluable insights.
The Golden Hour of decision-making
Whether it concerns large-scale accidents, natural disasters or terrorist attacks, actions in the first hour determine the further course of an incident. In this ‘Golden Hour’ you want to have a quick insight into the circumstances on the spot, so you can act with knowledge and prevent escalation.
Public sources as an information goldmine
Billions of new messages or videos are released every day on Twitter, Facebook, blogs, Youtube and news media. News spreads at lightning speed. For example, the earthquake in Groningen on 14 July 2020. Online messages from residents were detected within 16 seconds by PublicSonar.
Technological innovation is vital
Only through the use of intelligent technology can you convert large amounts of data into fast, applicable insights. PublicSonar makes technology accessible to detect an emergency situation early, make the right decisions and follow developments. The personalised searches can easily be adjusted if the situation requires it. Our AI solution is designed to facilitate collaboration and meet compliance requirements.
Do you want to know how to create situational awareness with insights from the public?
Join our free webinar: Real time Intelligence in Crisis and Incident Management
Our AI solution in every phase
Each phase of a disaster has its own information needs and challenges. With the right insights from large amounts of data, you can focus on the appropriate response.
Phase 1: Be prepared
Preparation for unexpected disasters:
- Design the solution based on your dynamic topics and areas of interest.
- Make use of expertise and lessons learned from colleagues and experts.
- Adapt to advancing knowledge and experience from various disasters.
Phase 2: Early detection
Recognise the earliest signals:
- Continuously and automatically analyse all data related to your topics and areas of interest.
- Receive alerts through your chosen communication channels.
Phase 3: Crisis management
Maintain an overview of what's going on in the public space:
- Gain immediate insight into risks, affected locations, damage, sentiment, etcetera.
- Collaborate with colleagues, share information and stay in contact with resilience partners.
- Refine searches during the incident for new insights.
Phase 4: Finalising and evaluating
Evaluate, learn and improve:
- Use the information collected for debriefs, reports and recommendations.
- Sharpen search profiles based on the evaluation for future disasters.
